Directory/Richard Surridge

Richard Surridge

Interim eCommerce Director

eCommerce Director/VP | Direct to Consumer Lead | Digital Commerce

VP MarketingTurnaround SpecialistDigital TransformationDirect to Consumer Lead

Interim Profile (Proposition)

I use all appropriate insight and information to create and deliver actions that ensures the eCommerce proposition drives overall business commercial growth and is backed by the wider organisation. Deliver website migration or upgrades, on time and on budget Marketing agency / technology review and tenders Fulfilment proposition review and carrier partner tenders Organisation design and implementation Commercially focused eCommerce and Digital Director/VP, with 20+ years leading B2C and B2B digital transformations across retail and professional sectors. Expert in scaling D2C channels profitably, through cross functional teams, within the UK and European countries.

Key Achievements

  • IMRG Retail Advisory Board

Industry Expertise

RetailConsumer

Key Skills

eCommerceDigital commerceCommercial planningCustomer fulfilmentCustomer retentionOrganisation design
Available for interim executive assignments in Private Equity portfolio companies.
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