Directory/Claire Round

Claire Round

Interim Brand & Marketing Director

Interim Brand & Marketing Director

CMOVP Marketing

Interim Profile (Proposition)

An interim brand and marketing leader specialising in helping organisations maintain commercial momentum during periods of change, including leadership transition, restructuring and accelerated growth. Typically engaged to stabilise teams and delivery, resolve complex or high-priority programmes, and lead hands-on execution while longer-term strategy is being shaped. Experience spans FTSE-listed, private equity-backed and growth businesses, including Taylor & Francis (Informa), Penguin Random House and HarperCollins, where clear positioning, customer acquisition and revenue performance must continue without disruption. Comfortable operating at both board and operational levels, providing practical leadership to executive teams while guiding programmes, teams and partners day-to-day, typically across 6–12 month engagements where results cannot afford to slow.

Key Achievements

  • Led a global brand reset for a £619m FTSE-100 publishing business, aligning leadership and teams around a new positioning and identity Repositioned a national youth organisation to sit credibly within youth culture, driving a 60% increase in positive brand perception Delivered a strategic rebrand for a major arts organisation, resulting in 32% audience growth, increased first-time attendance and improved rebooking
  • Led a global brand reset for a £619m FTSE-100 publishing business, aligning leadership and teams around a new positioning and identity
  • Repositioned a national youth organisation to sit credibly within youth culture, driving a 60% increase in positive brand perception and 11% increase in advertising spend efficiency
  • Delivered a strategic rebrand for a major arts organisation, resulting in 32% audience growth, increased first-time attendance and improved customer retention

Industry Expertise

Media & EntertainmentEducationGovernment

Key Skills

Marketing StrategyBrandDigital MarketingLeadershipTransformation
Available for interim executive assignments in Private Equity portfolio companies.
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